The 2-Day Introduction to Design Series teaches students the elemental technical skills of floral design that professional florists use everyday. These skills focus on correctly using floral tools, time management of working with florals, working with a variety of flower types, as well as the basic structures that all floral arrangements are based upon. As we teach the 6 Pillars of Floral Conditioning, this series will cover the first three pillars. 

101 Introduction to Design is a prerequisite program to more advanced programming.

What you can expect:

• 2 Days of Class, split over 4 sessions (allowing 1 hour lunch break each day)

• Hands-On lessons, all taught by a Floral Design Expert

• Multiple vase arrangements created using Premium Seasonal Flowers

• Tuition will include all materials including flowers, tools, and handbook

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What you will learn:

• The basic techniques of floral design

• Basic flower conditioning & handling, allowing your flowers last their longest & best

• Tips & Tricks to improve professionalism and time management

• A variety of vase arrangements techniques and design skills

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After learning the basic floristry techniques in the Introduction Series, the Intermediate Series will introduce the next level of floral design skills and techniques, including purchasing flowers and building recipes. This course teaches students invaluable skills of sourcing and buying flowers, which sets up students to become higher quality florists. This class teaches the rest of the 6 Pillars of Floral Conditioning, commonly used by professional florists.

The prerequisite to this class is 101: Introduction to Design Series  Upon completion of 102: Intermediate Design, students gain access to wholesale buying portals through FlowerSchool NY. 

What you can expect:

• 3 Days of Class, split over 5 sessions (allowing 1 hour lunch break each day)

• Hands-On lessons, all taught by a Floral Design Expert

• A variety of arrangements & bouquets using Premium Flowers, including vase arrangements, hand-tied bouquets, and large-scale bouquets

• Tuition will include all materials including flowers, tools, and handbook

What you will learn:

• Workflow skills and advanced conditioning practices

• How to navigate and understand wholesale buying platforms like a florist

• Intermediate design skills

This project management program offers a unique and immersive experience that delves into flower care, conditioning, and identification.Participants will be presented with a diverse range of flowers from various sectors, each requiring specific care and attention. Through this hands-on approach, students will learn the intricacies of conditioning, processing, organizing, and accounting for the flowers, mirroring the challenges and responsibilities faced by freelancers in managing multiple projects simultaneously.

For Floral Design Program students, this course is combined with Introduction to Freelance for a full-day course.

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What you can expect:

• Half Day of Class

• Studio time to practice floral conditioning & care with hands-on experience handling Premium flowers

• Tuition will include all materials including flowers, tools, and handbook

• Real-world experience as a freelancer

What you will learn:

• Essential project management skills such as time management, resource allocation, task prioritization, and communication

• Entrepreneurial skills of adaptability, problem-solving, and creativity in successfully navigating the dynamic and fast-paced world of freelancing.

• Introduction to flower types & identification, a skill necessary for professional florists

This project management program is for hospitality professionals who would like to try their hand at working with florals as a supporting part of a floral team. This course teaches the necessary skills you need to know to successfully work in a flower shop or event production role. While you will not necessarily be working directly with flowers, this class offers a unique and immersive experience that simulates the world of freelancing in a creative and engaging manner.

This program, plus any of our Introduction to Design recreation classes will certify you as a Level 1 Floral Helper and will unlock several part time or as needed freelance jobs here in NYC.

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What you can expect:

• Half Day of Class

• Studio time to practice skills and real-life experience

• Real-world experience as a freelancer

What you will learn:

•  Schlep (transport) floral materials safely

• Pack arrangements for travel

• Manage the set-up / breakdown of events

• Manage votives efficiently

• Clean/polish glass

• Be a general support person

• Sweep/keep clean designated work areas

The Advanced Design Series builds upon the Introduction and Intermediate Series programs teaching students more advanced techniques, such as color theory, recipe building and, ultimately, developing personal  style of floral design. This course gives students the confidence to take their skills to the next level, pushing them to become true floral designers. Students will be taught advanced level techniques and will learn how to differentiate, and create, design styles including organic, classic and modern style. In this series, each student will be responsible for creating a design concept, creating their own color palette for each technique, and selecting flowers to best fit their concept. Guidance is given based on color, texture and scale appropriateness, and new designer mechanic techniques are featured. 

The prerequisites to this class are 101: Introduction to Design Series & 102: Intermediate Design.

What you can expect:

• 2 Days of Class, split over 4 sessions (allowing 1 hour lunch break each day)

• Hands-On lessons, all taught by a Floral Design Expert, & independence studio time

• Wide variety of unique arrangements created using Premium Seasonal Flowers

• Tuition will include all materials including flowers, tools, and handbook

What you will learn:

• Advanced industry skills for floral care and high-end arranging styles

• High-end design styles using untraditional vases, like compotes and urns

• Working with added elements like fruits, vegetables, and unique flowers

• Arranging techniques focused on color theory and recipe building

In this classroom course, students will learn practical skills of how to capture and market their floral designs in a captivating and impactful manner. From mastering lighting and composition to understanding the nuances of capturing floral details, participants will learn how to elevate their photography practice to new heights.

Moreover, the workshop will also focus on the significance of content marketing in the context of floral photography. Participants will gain valuable insights into leveraging content marketing to promote their work. This comprehensive learning experience will enable participants to effectively communicate their artistic vision and connect with a wider audience.

What you can expect:

• 1 Day of Class (allowing 1 hour lunch break each day)

• Studio time to develop business strategies

• Tuition will include all materials including flowers, tools, and handbook

What you will learn:

• Photography skills, including lighting, composition, and other practical skills

• Marketing strategies to broadcast your work as a florist, with a focus on brand identity and finding audiences

• Business skills including social media engagement tactics, press release development, and business strategy planning

This program is a professionally-oriented program for those wanting to learn the techniques for wiring flowers, a skill that is specific to the high-end florists. This technique is useful for making corsages, head wreaths and wired cascading bouquets. Hand-wiring techniques will be demonstrated for specific flower types and then applied to each application.
 
What you can expect:

• 1 Day of Class (allowing 1 hour lunch break each day)

• Detailed instruction from a Floral Design Master

• Hands-on experience wiring flowers and creating bouquets and arrangements with Premium flowers

• Tuition will include all materials including flowers, tools, and handbook

 
What you will learn:

• Wiring flowers like a professional

• Choosing flowers for boutonnieres, head wreaths and corsages based on longevity and appropriateness for each application

• Wiring stems to create length & manipulate stems and blooms to feature a flower’s best features

• Creating a modern, cascading bridal bouquet incorporating hand-wired blossoms with natural blooms

The Large-Scale Installation Series is as close to a real life situation as it gets. Expect to hike ladders, work with rigging and make beautiful constructions under the direction of a Floral Design Master. Over four class sessions, students will gain experience designing popular floral installations including: Monumental Urn Arrangements, Elevated Centerpiece Design, specifically for events or weddings, Chuppahs & Flowering Arches, and Hanging Chandeliers.

This series will also give students insight into the business side of large-scale floral projects, by using real-world logistics, construction, pricing, installation practices and managing client expectations when it comes to over-the-top design.

What you can expect:

• 2 Days of Class, split over 4 sessions (allowing 1 hour lunch break each day)

• Hands-On lessons, all taught by a Floral Design Expert

• Experience creating four large-scale projects, from concept to finished project

• Tuition will include all materials including flowers, tools, and handbook

What you will learn:

• Large-scale design concepts and ideas

• Prepping large-scale containers and vases

• Concepts of structure, balance, and focal points for large-scale projects

• Mechanics know-how to re-create structures in your own practice

• Logistics and installation when implementing large-scale designs to avoid pitfalls

This class teaches students how to create poignant floral arrangements for a variety of life’s events. These designs will empower students to feel prepared to work with clients and produce beautiful pieces for different moments. This class will focus on creating wreaths, aisle runners, mantelpiece designs, as well as sympathy flowers like casket saddles and ceremony pieces. The class will work through how to breach sensitive topics and work through project planning & follow-through. These skills are invaluable for budding florists learning how to take on any design projects that may be outside the box.

What you can expect:

• 1 Day of Class (allowing 1 hour lunch break each day)

• Detailed instruction from a Floral Design Master

• Hands-on experience creating two large-scale and popular sympathy flower designs

• Tuition will include all materials including flowers, tools, and handbook

What you will learn:

• Creating a multitude of specific, professional, and thoughtful arrangements

• Choosing the appropriate message to convey through the language of flowers, ensuring that sentiments are expressed thoughtfully and respectfully

• How to interact with clients who are seeking sympathy flower services, understanding their needs and preferences

• Mastering the art of crafting a classic wire and form wreath, a versatile piece that can serve as a centerpiece, adorn festive occasions, or be a poignant tribute at funeral ceremonies

Take a tour of New York City’s Finest flower shops with the FlowerSchool! Meet accomplished designers and see the wonderful world of NYC’s floral industry. From home studios to flower shop/cafes to wholesale vendors, we will see all kinds of stores.

The Flower Shop Tour allows Floral Design Program students an opportunity to choose their internship partners, but all are welcome.

What you can expect:

• 1 Day of Class (lunch to be provided)

• Insider tour of New York City’s famed Flower District by a Floral Master

• Invaluable introductions to some of the industry’s most important players

• Tuition will include all materials including flowers, tools, and handbook

What you will learn:

• How to navigate the Flower Market

• Insight into the many career paths possible in the florals industry, as you visit various studios and  shops

The Flower Shop Series will take students through the workflow of running  a flower shop in a simulated environment. This business management program is intended for students interested in working in a flower shop and learning necessary skills, including wrapping orders for delivery, managing orders and having an authentic flower shop experience. All students will learn to write a business plan to put their ideas in motion. Students will learn these skills through classroom teaching as well as hands-on practice taking & fulfilling orders. If you are interested in working toward a career as a florist, gaining confidence as a florist, or just practice in making professional arrangements, this program is for you.

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What you can expect:

• 2 Days of Class, split over 4 sessions (allowing 1 hour lunch break each day)

• Hands-On lessons, all taught by a Floral Design Expert

• Tuition will include all materials including flowers, tools, and handbook

What you will learn:

• Designing orders & purchasing materials within budget

• Floral shop skills, including standard pricing practices, presentation, customer expectations, vendor relationships, & time management

• Business practices, including cash-flow management, organization, business planning, and project management software experience

• Delivery program techniques

In this three-day course, students learn the full process of creating the overall floral design for a wedding. Students begin with creating storyboards and proposals for mock clients. They will then purchase florals materials, create a mockup for the event’s designs, and present to the “client.” This is a great opportunity for students to learn event production with specific client requests, budgets, and, of course, flowers.

This course is taught by a Wedding Design & Floral Expert that gives students the tools to complete this large-scale project followed by open studio time to create proposals, purchase flowers, develop designs, and finally give a presentation.

What you can expect:

• 3 Days of Class, split over 3 sessions (allowing 1 hour lunch break each day)

• Hands-On lessons, taught by a Wedding Design & Floral Expert

• Tuition will include all materials including flowers, tools, and handbook

What you will learn:

• Event Design skills, including client intake, understanding of client’s needs, managing expectations, using details.flowers software and creating proposals within budget and taste

• How to successfully design and event from ideation, budgeting, invoicing, & creation

• How to pitch to a “client”

One of the most celebrated parts of the Flower Design Program, all students will perform 50 hours at one of NYC's most spectacular flower businesses. This real-life experience has proven invaluable to our students as it allows them to practice their skills immediately, instills confidence, and often turns into a career, as a majority of our students are offered full-time positions at the culmination of their internship. The internship program is required to complete the Floral Design Program and is completed in the final two weeks of the course.